Showing posts with label Katie Couric. Show all posts
Showing posts with label Katie Couric. Show all posts

Monday, April 4, 2011

Katie Couric To Leave CBS


Her contract is up on June 4th of this year. It will not be renewed. -That's the word from an unnamed executive at CBS News. (Unnamed since he wants to keep his job!)

Putting Couric on the CBS Evening News in 2006 was a bold move - sure to attract viewers who didn't normally watch network news. Initially, her ratings soared through the roof. People started to think that she was actually worth her $15 million/year salary.

Soon after that, her show sank to #3 behind NBC and ABC.

There is speculation that Couric may want to host a syndicated talk show in 2012. Various syndication companies are interested.

As far as a successor for Couric? Russ Mitchell and Scott Pelly have been mentioned. Whoever it is, CBS can save a lot of money by paying a (lower) base salary with bonuses based on ratings increases. This way, they won't have to shell out $15 million a year unless they have a winner!

Wednesday, August 30, 2006

Couric Diet Plan


In the song, "I Heard It Through The Grapevine," there's a line, "believe half of what you see, oh, and none of what your hear...." Well here it is! An article in CBS' new Watch! magazine features a story on the new CBS Evening News anchor, Katie Couric. As you can see the magazine photo on the right has been edited from its original on the left. A CBS spokesman says only that "the editorial staff of Watch magazine retouched the photo without the knowledge of Katie Couric or CBS news management" and would not elaborate further.
Does your favorite news anchor need to be edited to look good?
Mine doesn't!