Chinese Government owned Telecom and PETA are putting Pamela Anderson's naked image on phone cards in an effort to convince the Chinese not to buy fur. Last year, a version of the same ad campaign appeared on billboards at Chinese bus stops. It took three edits to get the sign approved for the Chinese locals. Too much skin was the problem. The ad's theme is: "Give Fur The Cold Shoulder." On the phone card there's an image of falling snow above Chinese characters reading "Cold shoulders are nothing compared to the pain they feel" and "Please don't wear fur." 70,000 cards have been printed.
This makes me wonder.....how cold does it get in Malibu, where Pammy lives? In any event, she is obviously passionate about this cause....enough to take her clothes off in front of a camera!
