Monday, February 7, 2011

Disney Wants To Start Them Young


I wonder what Walt Disney would say about this!

His company is actively marketing the Baby Disney brand to brand new moms in 580 hospitals in the U.S.

Immediately after the stork arrives, a Disney rep arrives with a baby suit for the new arrival. All mommy has to do is give up her e-mail address (...)
 and listen to the rep.

The idea is to start "thinking Disney" from birth instead of waiting til preschool.

Despite the free gift, some people think this is tacky. The thought of their bundle of joy being a billboard for Baby Disney turns off some folks.

If Disney really wants to score, they should throw in some Pampers in exchange for grandma's e-mail address!